1: i came up with the idea of secronom,from a company i know of a by by the same name, it was a cancer fighting company that created a virus by a by actident, which why i made my logo ( note it is different from the original logo) gave it a mix of the normal logo together with the damage they have done.
2:i felt as the name of the company and the needle were the most evident, as the name gives people the vision that its their fault, along with the needle, which contained contents of the failed cure, along with blood placed on the floor.
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4: the changes i made to the logo after the redesign was to add more and fill in white spaces with things i felt was important, such as creating the name of the company with shapes and not words, to give it a more sinister look that using letters would not allow me too. i also added a bit of blood to show how it had to do with the cure.although my team mates said it was too flashy, i found it fairly good.
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